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Neuroscience

Mindset Change

Four Lessons My Journey to The Speaker Awards Shortlisting Has Taught Me

Alex Moffat, June 16 2026

Oh btw -  I have been shortlisted for BEST NEWCOMER, 2026, at The Speaker Awards, London! I am so grateful and excited! If you had told my younger self that I would one day combine magic, neuroscience, leadership and keynote speaking, I’m not sure I would have believed you. Looking back, four lessons stand

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Mindset Change

The Future of Business Events: Why Experiences That Change People Will Matter Most

Alex Moffat, June 10 2026

The recent Future of Business Events 2030 and Beyond report, released by Saxton Group in partnership with ThinkerTank, explored the changing expectations of event organisers and audiences. One sentence immediately stood out to me: “Events earn their value when they create something that cannot be replicated on a

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sales

Walking in the Customer's Mind

Alex Moffat, June 2 2026

We’ve all heard the phrase: “Walk in the customer’s shoes.”

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