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Is your organisation navigating change, inspiring teams, or driving transformation?
Today’s challenges demand more than motivation - they require mindset mastery.
Meet Your Speaker:
Alex Moffat is no ordinary motivational speaker in Sydney. He’s an experienced leader, NeuroLeadership Institute facilitator, and award-winning magician who blends cognitive science and illusion to deliver unforgettable insights into how we think, lead, and adapt.
He is the only speaker in Australia who blends those skills to create a mind-blowing Mindset keynote.
What to Expect:
Choose from 3 keynote experiences below, all designed for executives, senior leaders, and high-performing teams who are ready to:
Unlock mental barriers using live, interactive illusions.
Reframe thinking through real neuroscience in action.
Conquer the mind with tools that stick.
With audience-wide experiments that play on attention, expectation and uncertainty, as well as live interactive demonstrations, Alex doesn’t just tell, he engages your team in how the brain rewires in real time.
Why It Works:
Through the powerful fusion of leadership insight, cognitive illusion, and neuroscience, Alex:
✅ Sparks curiosity, wonder and engages emotionally.
✅ Delivers memorable, high-impact learning.
✅ Equips teams with tools for growth, resilience, and change.
✅ Keynotes that entertain as well as educate are highly rated.
It’s not a talk. It’s a transformation.
Book Alex for Your Next Event
Engage your audience. Shift perspectives.
And leave them saying, “That was the best speaker we’ve ever had.”
/alexs-website-5/images/Motivational-speaker-sydney-neuroscience-alex-moffat-3.jpg "Alex Moffat Neuroscience Keynote Speaker")
/alexs-website-5/images/Mindset-speaker-sydney-alex-moffat-3.jpg "Alex Moffat Mindset Speaker Sydney")
/alexs-website-5/images/alex-moffat-sydney-motivational-speaker-3.jpg "Alex Moffat Sydney based Motivational speaker")
This keynote explores how attention, bias, and mental shortcuts shape our choices and shows teams how to upgrade their thinking, improve clarity, and lead with calm precision.
Key Takeaways:
Watch a volunteer's mind shift so completely, it challenges what we think we know about ownership, perception, and change. This high-energy keynote helps people adapt faster, think flexibly, and stay resilient when everything around them keeps shifting.
Key Takeaways:
Each keynote combines powerful neuroscience insights with live, interactive illusions that let audiences experience their own brain in action. Alex's sessions leave people inspired, making him one of the top motivational speakers in Australia.
Your information will not be shared with anyone.
Alex Moffat is uniquely positioned as a speaker who fuses award-winning magic with applied neuroscience.
With over 30 years of experience in illusion and two decades in corporate leadership, he bridges entertainment and evidence-based transformation. His keynotes aren't just informative, they're immersive.
He doesn't just talk about mindset; he shows how it works in real time. This powerful blend keeps audiences engaged while embedding real mental models they can use.
Clients choose Alex when they want more than inspiration; they want rewired thinking, behaviour change, and lasting engagement. This drives a real feeling of motivation.
Unlike typical keynote speakers, Alex Moffat blends live magic; rooted in cognitive neuroscience, with emotional storytelling and actionable insight. Through intentional illusions, he creates "aha" moments that rewire how people think, adapt, and lead.
A peer-reviewed study published in PeerJ shows that magic-based interventions boost creative thinking, critical reasoning, and long-term memory retention across educational settings, proving that magic isn't just wonder, it's genuine learning.
Conjuring cognition: a review of educational magic-based interventions (Wiseman, Watt, 2020)
Mindset is a foundational driver of organisational change.
Hiring a speaker like Alex Moffat means your team doesn't just hear about transformation; they begin living it.
Alex's sessions are designed to build cognitive flexibility, enhance resilience, and improve openness to change. That upfront activation means future training, coaching, and behaviour change initiatives gain greater traction.
McKinsey found that companies focusing on mindset shifts during transformation are 4x more likely to succeed.
The irrational side of change management (Aiken, Keller, 2009, McKinsey and Company) [Read McKinsey article]
Storytelling engages more of the brain than raw data.
Emotional stories activate the amygdala, mirror neurons, and the default mode network, which increases empathy and memory retention.
Alex Moffat carefully weaves true stories, science-backed metaphors, and audience challenges into every keynote, so the message sticks emotionally and intellectually.
Research by Paul Zak (2014) Why Your Brain Loves Good Storytelling for Harvard Business Review, showed that narrative increases oxytocin, attention, and motivation. [Read article]
Expect a team that's more energised, reflective, curious, and open to challenge.
Alex's sessions plant emotional and cognitive anchors that continue unfolding after the event, sparking better decision-making, coaching conversations, and leadership resilience.
He also offers tools and language teams can reuse long after the applause.
Social influences on neuroplasticity: stress and interventions to promote well-being (Davidson & McEwen, 2012) showed how emotionally salient experiences can trigger long-lasting neural adaptation. [View publication]
Leadership isn't just about tools - it's about mindset.
It's about shaping identity and psychological readiness. A great keynote doesn't replace leadership training; it primes it.
Alex Moffat's sessions lay a foundation of emotional insight, growth mindset, and reflective metaphor that future coaching and capability-building work can build on.
Emotional learning, especially when linked to personal relevance and meaning, leads to long-term changes in the prefrontal cortex and associated executive function systems. This creates greater cognitive flexibility, better regulation, and improved self-leadership.
See "Training the Emotional Brain: Improving Affective Control Through Emotional Working Memory Training" (Schweizer et al., 2013). Originally published in the Journal in 2013. [Read Article]
Because Alex speaks to how the brain actually learns: through surprise, emotion, relevance, and meaning.
His blend of surprise, emotional resonance, and interactive storytelling engages deep memory circuits and emotional processing, helping people feel the ideas before they think them. That emotional kick primes the brain to remember - and act - long after the session ends.
Alex's blend of humour, illusion, and practical insights taps into multiple learning pathways - making people feel seen and switched on.
Here's how it works -
Study: Emotion enhances remembrance of neutral events past (Anderson, Wais, & Gabrieli, 2006, PNAS)
This open-access study shows that emotional arousal retroactively enhances memory for events that preceded it - even neutral ones - demonstrating how a surprising or emotionally moving moment can significantly boost overall memory retention.
That's why Alex primes the brain for learning before delivering the message.
Speaker fees vary significantly based on experience, reputation, demand, and region.
In Australia, you can expect:
Early-career or developing speakers: as low as AUD $1k–$5k
Standard professional keynotes: AUD $5k–$15k
Very high-demand or well-known experts: AUD $15k–$25k+
Celebrity-level speakers: AUD $25k–$100k+
Internationally, similar tiers often convert to USD ranges up to $100k for globally recognised names.
Sources:
[Pickstar], [NSB], [SpeakerAdvisor]
Mindset doesn't change through passive listening; it shifts when people feel and experience a disconnect between expectation and reality.
These emotional, interactive moments activate deeper brain systems than intellectual understanding alone. That's why Alex Moffat uses live illusions and audience interaction to create moments of cognitive surprise, allowing attendees to update their mental models on the spot.
Experiential learning has been shown to increase memory consolidation and motivation to act.
Evaluating the impact of interactive and entertaining educational conferences (Jerardi et al, 2013) [View source]
In a single session, a skilled speaker can activate the brain's prediction error system, disrupting outdated thought patterns and installing new ways of thinking.
Alex Moffat uses illusion, narrative, neuroscience, and emotion to initiate this. It's not about finishing the change; it's about starting the rewiring process and creating anchors that the brain continues processing long after the event.
A national experiment reveals where a growth mindset improves achievement (Yeager et al, 2019), demonstrating that even brief mindset interventions (less than 1 hour) had lasting impacts across a national sample. [See study]
You want someone who can explain the science of change, demonstrate it through interaction, and inspire people to act, without overwhelm or jargon.
Alex Moffat's keynotes strike this balance, blending neuroscience with humour, illusions, and business-savvy storytelling that lands across all audience levels.
Experiential learning involving prediction error (as used in illusions) improves memory encoding and behavioural flexibility. See Macknik et al. (2008). [Read study]
Research shows that magic leverages attention, misdirection, and perceptual illusion in ways that reveal key cognitive biases and anchor new ways of thinking—making audiences more open to change. A full explanation is available in the Frontiers in Psychology editorial, The Psychology of Magic and the Magic of Psychology (Kuhn et al, 2016) [Read editorial]
Absolutely. Every keynote Alex delivers can be tailored, drawing on your strategic themes, team language, and outcomes.
He often works closely with internal comms or L&D to ensure the keynote feels part of a seamless learning journey.
Customised training and alignment with internal narrative improve behavioural uptake.
Research shows that traditional, one-size-fits-all corporate training often has minimal impact. Context-rich, personalised interventions - especially those embedded in real team dynamics - increase engagement and behaviour change. That's the power of customisation.
A recent open-access case study found that training programs which design content based on participants' prior experiences, preferences, and real-time feedback significantly improved attitudes, engagement, self-awareness, and learning outcomes—especially among groups sceptical due to past failed trainings.
Learning Outcomes and Training Satisfaction: A Case Study of Blended Customisation in Professional Training (Torre et al, 2024)
Magic is a live demonstration of how your brain can be wrong.
Neuroscience explains *why*. Together, they turn abstract ideas like bias, resilience, or mindset into something visceral.
That's why Alex Moffat doesn't just explain mental models, he creates controlled mental illusions so people experience their own limitations and update their thinking in real time.
See: On the cognitive bases of illusionism (Camí, Gomez‑Marín, & Martínez, 2020) describe how illusion-based experiences activate core neural mechanisms related to attention, expectation, and perception - making magic a powerful lens for learning. [View source]
100% - With the right speaker, a keynote can become a cognitive anchor - something people recall during later decisions, trainings, or coaching. Alex Moffat builds each keynote to influence identity and motivation, creating ripple effects that extend well beyond the session itself.
Research shows that emotionally arousing experiences are selectively consolidated by the brain - boosted by amygdala-hippocampus interactions - to become durable, emotionally vivid memories.
Remembering the Details: Effects of Emotion (Elizabeth A Kensinger, 2009). [Read Article]
Start by defining what success looks like - whether it's sparking new thinking, energising a sales team, or introducing cultural change. Then, look for a speaker who aligns with that goal:
Audience Fit: Can they connect with your demographic, tone, and industry?
Message Alignment: Does their content support your event themes and outcomes?
Style + Delivery: Do they engage with storytelling, cleanliness, energy, surprise, humour, perform magic, or whatever style suits your audience best?
Customisation: Are they adaptable and willing to embed your messaging into their keynote?
Proof of Impact: Do they provide event videos, testimonials, or previous client feedback?
Alex Moffat stands out because he doesn't just inform - he transforms.
Using live illusions, brain science, and storytelling rooted in corporate reality through experience, he helps audiences unlock new ways of thinking and take immediate action.
According to a publication in PubMed Central®, the most effective speakers deliver emotionally resonant stories that shift attention and drive behavioural change. See:
Why inspiring stories make us react: The neuroscience of narrative (Zak, 2015) [Read Article]