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Sometimes the objective is to inspire a room.
Sometimes it's to get a room working.
Sometimes an organisation needs both.
Alex Moffat is an award-winning NeuroLeadership speaker and facilitator who combines neuroscience, leadership experience, and more than three decades as an award-winning magician to create learning people don't just hear and see - they experience.
Before becoming a full-time speaker, Alex spent around 20 years working within very large organisations, including a decade in senior leadership. He understands the realities of leading people, navigating change and turning good intentions into action.
His training includes the NeuroLeadership Institute's Certificate in the Foundations of NeuroLeadership where he achieved a 'Distinction' grade, plus NLI's Brain-Based Conversation Skills and Brain-Based Coaching Conversations, and he is an HBDI® Certified Practitioner, with Herrmann Asia.
In July 2026, Alex was named Best Newcomer at The Speaker Awards in London, recognising his expertise, audience engagement, content, connection and storytelling.
Today, Alex brings all those worlds together as a facilitator. Leadership provides the context.f Neuroscience provides the insight. Illusion creates the experience. Facilitation turns it into application.
Read about Alex's unique format below
UNIQUE FORMAT
Not a keynote followed by a workshop.
Alex's unique format takes the energy, storytelling, neuroscience and cognitive experiences of his keynote and expands the journey across two hours or half a day.
Rather than delivering the entire keynote first and moving into a workshop afterwards, Alex breaks the keynote journey into carefully designed segments.
Between them, participants stop to explore, discuss and apply what they've just experienced.
With a smaller group, these become facilitated workshop sessions. With a large conference audience, the same approach can work through facilitated round-table discussions.
Then Alex brings everyone back together and the keynote continues - introducing the next experience, insight and challenge.
The result is one connected journey:
Experience → Explore → Apply → Experience → Explore → Apply
Participants aren't simply given more time with the content. They're given opportunities to work with the learning while the experience is still fresh; connecting it directly to their own roles, challenges and organisation.
The experience culminates in practical application, helping participants turn their key insights into actions they can take forward.
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With a conference audience seated at round tables, or in a theatre-style setting using paired or small-group discussion, Alex can move hundreds of participants between shared keynote experiences and facilitated conversations.
The whole room experiences something together. Then smaller groups explore what it means for them. Alex brings the room back together, adds further neuroscience insight and moves everyone into the next learning and experience.
It creates the energy of a keynote with the participation and the application of facilitation - at conference scale.
With a leadership team or smaller workshop group, the same formula can become more conversational and exploratory.
There is the opportunity to work on specific organisational challenges, practise tools, challenge assumptions and explore what the learning means for individuals and the group.
Alex guides the conversation, adapting the facilitation to what emerges in the room, helping participants leave with practical actions they can begin implementing immediately.
Alex's keynotes typically run for 45, 60, or 75 mins depending on the topic.
2-Hour Experience -
The keynote journey is expanded across approximately two hours, with two facilitated sessions of around 15–20 minutes woven between the keynote segments, followed by a final practical application session.
Half-Day Experience -
A half-day allows the keynote journey and facilitated sessions more room to develop, with deeper discussion, application and practical tools tailored to the group's objectives.
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Designed with the brain in mind
Alex's experiential format draws on principles from the NeuroLeadership Institute's AGES Model™ of learning - Attention, Generation, Emotion and Spacing.
Here's how...
Unexpected experiences focus the room.
Learning needs attention.
Cognitive illusions, unexpected experiences and audience participation create moments of curiosity that interrupt the predictable and focus people on what is happening.
Rather than one long presentation, the keynote is broken into distinct segments, helping to renew attention as the experience develops.
Participants make their own connections.
People aren't simply given the answers.
During each facilitated session, participants make their own connections between what they've experienced and the challenges they face at work. They discuss, question, reframe and apply the learning to their own context.
Surprise. Curiosity. Wonder. Laughter. Astonishment.
The cognitive experiences create positive emotional moments around the learning, making abstract concepts personally meaningful and memorable. The emotion isn't added simply for entertainment.
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True spaced learning generally involves returning to material over longer periods than a two-hour or half-day experience.
Alex's interspersed format doesn't claim to replicate that.
But it does draw on a related design principle: don't deliver everything in one uninterrupted block.
Participants experience an idea, explore and apply it, before returning to the keynote for the next segment.
Earlier insights can then be retrieved, connected and built upon as the experience progresses.
Experience → Explore → Apply → Return
It's one of the reasons the facilitation isn't simply placed at the end of the keynote.
It's woven through it.
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Human Connection
Assumptions, curiosity, empathy and connection in the age of AI.
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